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November 15, 2024 Edition
In this week's newsletter, we conclude our discussion on the future of the CMO role. We discuss how marketing lost focus on the reasons why consumers actually buy. The future CMO will have to understand word of mouth marketing, because the reason 90% of consumers buy is that they heard about the product or service from a trusted source.
Also, HubSpot discusses the common missteps when using AI image generators. AI image generation holds massive potential — but its adoption isn’t without hurdles.
Finally, in this week's blog we offer small changes you can make in your marketing that will have an immediate impact. With just a few small tweaks, you can turn your strategy from stale to unstoppable, generating immediate results—and it won't cost you a cent.
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